A Fishyhue Studio and Contentween Initiative
Expert branding, content creation, and design services tailored for startups, like you, to create distinctive identities, grow audience, and build lasting connections. Empower your business to stand out in competitive markets with creative strategies and practical solutions.
Latest Additions
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Top Startup Events in Delhi-NCR You Can’t Afford to Miss in JUNE 2025
From high-energy mixers to serious investor meets, Delhi-NCR is buzzing with startup events this year. This guide covers the must-attend gatherings for founders, creators, and innovators looking to connect, pitch, and grow.
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How the Brand Name Zomato Came Into Being — and What Businesses Can Learn
“What’s in a name? For startups, everything. Zomato, now a household name in food tech, almost went by the name ‘Tomato.’ But when a small obstacle — a taken domain name — stood in the way, a simple twist gave birth to a global brand. From Foodiebay to Zomato, the journey teaches one of the…
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How Paytm (and UPI) Killed the ₹1 Toffee — And What Startups Can Learn From It
Once a default substitute for loose change, the ₹1 toffee quietly disappeared from shop counters — not because of rival candies, but because of UPI. This isn’t just a sweet story gone sour; it’s a powerful lesson for startups: your biggest disruption might not come from your competitors, but from a completely different industry.
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Plan Your October 2024 Social Media Calendar: Key Festivals and Important Days
October 2024 is packed with both Indian festivals and global observances, offering startups and small businesses numerous opportunities to engage with their audiences. From Diwali to United Nations Day, this guide provides key dates and ideas to help you plan your social media content and stay connected with your followers.
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Low-Effort Filler Social Media Posts for Startup – 8 ideas With Visual Examples
Looking for ways to keep your startup’s social media active without burning out? Discover the top 8 low-effort filler posts that can keep your content fresh and engaging. These simple yet effective strategies are perfect for maintaining consistency and connecting with your audience while saving time and resources.
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Guerrilla Marketing for Startups: 10 Game-Changing Tactics with Case Studies – Part 1
In today’s fast-paced business world, startups need innovative and cost-effective ways to stand out. Guerrilla marketing offers just that—using unconventional, low-cost strategies to capture attention. This blog explores five impactful guerrilla marketing tactics that have helped brands create a lasting impression. With real-life examples, you’ll discover how even the smallest startups can compete with industry…
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How to Review Startup Website Before Handover: Essential Checklist – 5 Pro Tips
Before taking handover of your startup website, it’s crucial to ensure everything is in order. Our essential checklist provides 5 pro tips on how to effectively review your startup website. From checking SSL certification to verifying mobile responsiveness, these steps will help you spot potential issues and ensure your site is ready for launch.
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How to Choose a Unique Brand Name for Your Startup: 10 Expert Tips
Choosing the perfect brand name is more than just finding something that sounds appealing—it’s about crafting a unique brand name that resonates with your audience and endures over time. In this guide, we’ll take you through 10 essential tips to help you brainstorm, research, and secure a unique brand name that sets your startup apart.
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8 Free Strategies to Generate Traction for Startup, Product or Small Business
Discover 8 free and powerful strategies that can help your startup or small business generate traction without breaking the bank. From leveraging social media challenges to creating valuable content, these proven tactics will empower your brand to grow organically and connect with your audience effectively.
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How to Boost Online Presence: 10 Essential Social Media Tips for Startups
For startups and small businesses, having a social media presence is just the beginning. To truly make an impact, you need a well-thought-out strategy that goes beyond just posting content. Here are 10 essential tips to help you effectively leverage social media and drive success for your business.